Digitalisation in the QSR Industry

The global fast casual restaurant market was valued at $189.7 billion in 2022
The market is further expected to grow at annual growth rate of 11.5% during 2023-2028 to reach a value of around $364.52 billion by the end of 2028

In 2019, the food tech market size worldwide was 220.32 billion USD, and it is projected to be 342.52 billion USD in 2027

Total Digital sales in McDonald’s are around 40% of total revenue.
Taco Bell's digital channel increased almost 35 percent year-over-year, thanks to in-store kiosks now deployed in 100 percent of restaurants.
The US grocery online sales forecast to reach US $59.5 billion by 2023
In 2020, the e-commerce and food industry generated 18.7 billion US dollars and is projected to reach 25.7 billion dollars by 2025.
In August 2019, grocery delivery and pickup sales were US $1.2 billion which grew to $6.6 billion in March 2020.

Since the rollout of the MyMcDonald's Rewards program, more than 21 million customers have signed up.

QSR Restaurants using digital menu boards see a return on their investment within 2-3 months.

In 2017, the number of adults in the USA who used grocery apps was only 12 million, but it will reach 27.9 million by the end of 2021.
Most of the persons are ordering food online, whereas out of the four, one user has at least one restaurant app, and user penetration is 20.5% in 2021
In March 2020, 41.7% of US citizens ordered their meals via food delivery apps, food ordering apps

During 30 orders with Chatbot and Voice Recognition (Presto’s system), a human only had to step in three times to help out.

By providing operators with procurement, inventory tracking, recipe cost management, accounts payable automation, scheduling and analytics solutions, they can use this critical data to boost revenue while successfully lowering pour costs by 3-5% and food costs by 2-3%

Across U.S. fast-food chains, diners ate 14% of orders at a restaurant in the first five months of the year 2023, less than 21% before the pandemic.
In June 2023, diners ate 14% of their fast-food orders in the restaurant’s dining room, compared with 22% in 2015.
Starbucks Corp plans to add nearly 400 U.S. stores with only delivery or pickup service in the next three years. In its quarter ending Oct. 2, 72% of its U.S. sales were taken to go.
it plans to open between 255 and 285 restaurants in 2023, and that at least 80% of them will have online-only order lanes the company calls “Chipotlanes.”

Of all orders placed at U.S. fast-food restaurants in 2022, 85% were taken to go. That is down from a high of 90% during 2020 but up from roughly 76% in the years leading up to the pandemic.
Among full-service restaurants, 33% of orders were to go in 2022—nearly double pre pandemic rates.
Drive-through service accounted for as much as 90% of the company’s U.S. business in 2020.

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